NeoMedia sues SpyderLynx as scanning figures rise

Rating: W7 Mango users bottom of scanning list

As mobile barcode scanning expert, NeoMedia Technologies, announced its performance figures for Q1 2012, the company also let slip that it had started another law suit over its patent portfolio. This time the supplier on the wrong end of NeoMedia’s lawyers is SpyderLynx. That’s interesting because SpyderLynx itself is trying to patent the use of embedding a log into a QR code. See our previous story here. For the lawyers amongst our readership, we decided to publish NeoMedia’s Press release on the who legal action bit here. Meanwhile, NeoMedia is staking its claim to be the leading purveyor of QR code scanning software. It says that 20 million handsets use its NeoReader barcode scanning service worldwide (representing 227 countries). Significantly, Android smartphones account for the majority use of the NeoReader app and 56 per cent of all scans.Current NeoMedia Technologies’ CEO, Laura Marriott, commented, “The numbers are in. The growth we’ve seen over the past year proves that NeoReader is becoming one of the most popular QR code readers amongst mobile users worldwide.”

Overall, the number of unique NeoReader users grew 148 per cent between Q1 2011 and Q1 2012, with users being predominantly male and under 35 years of age.

Compared to the first three months of 2011, NeoMedia has seen a 138 per cent growth in QR code scanning in the first three months of 2012.

The number of mobile barcodes generated through NeoMedia’s NeoSphere platform during this quarter finished at 73,000.

Smartphones using the Android OS accounted for 56 per cent of scans, followed by iOS, Symbian, Blackberry and then, (finally) Windows Phone 7 (W7 Mango).

Broken down, 1D scanning has grown 27 per cent and 2D scanning is up 212 per cent. The total number of QR codes scanned grew 13 per cent.
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Tony Dennis is now editor of GoMo News. It was previously owned by founder - Bena Roberts until she sold her shares recently.

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